Hi,
I'm Patrick, a passionate product manager with over 15 years' experience in building software tools for automotive software engineers.
My key interests as product manager are
- building software-based products that users really like using
- linking the customer value delivered by the products (or services) to prices and sales argumentations that convince customers to invest and purchase, ultimately resulting in profitable businesses
On this site, I share my experiences, personal views as well as methods and tools that I have adopted or developed.
Check out my latest blog posts
- Applying Claude Code to Improve My Personal Website — And Why the Results Surprised Me April 6, 2026
- From Half-Structured Content to Context: Building an AI-Ready Knowledge Base February 2, 2026
- Documentation in the Era of AI Agents: How to Write for Machines and Humans June 21, 2025
Methods & Tools
Over the past 15 years, I have tried out a lot of methods, adopted many of them and even developed a set of own methods and supporting tools that have helped me to create a successful new B2B business at an existing large corporation.
Services
I offer coaching, consulting, and speaking services for product teams and leaders. I help with product discovery and strategy, prioritization and value identification, pricing, and sales argumentation — whether you’re in a startup or navigating change in a complex organization.
Interested? Get in touch
If you’re interested in lean product management in general or topics such as prioritization and value-based pricing, don’t hesitate to get in touch (patrickfreyleanpm@gmail.com | freypatrick)!
There’s a lot of material that I have developed to teach the methods as well as tools to apply them.